The Center for Science in the Public Interest (CSPI) has released a report on television ads targeting children with food marketing. The organization assessed the advertisements shown during six hours of television airing on 12 channels that show children’s programming and compared the results to a similar assessment from 2012. The comparison purportedly showed that the percentage of ads marketing food and beverages is up from 14% to 23%, and “two thirds of food and beverage advertisements during children’s television programming are unhealthy according to the food industry’s own [Children’s Food and Beverage Advertising Initiative] standards and virtually all are unhealthy according to the more evidence-based, expert [Interagency Working Group] standards.”

About The Author

For decades, manufacturers, distributors and retailers at every link in the food chain have come to Shook, Hardy & Bacon to partner with a legal team that understands the issues they face in today's evolving food production industry. Shook attorneys work with some of the world's largest food, beverage and agribusiness companies to establish preventative measures, conduct internal audits, develop public relations strategies, and advance tort reform initiatives.

Close